How to Deliver a Great Speech or Presentation
A great speech or presentation will be remembered long after the last word has been spoken. But to stand out among your competition, you need to deliver a speech that will leave an impression on the audience. Many people dream of being brilliant speakers and then feel terrified when they get up on stage. But if you want to give a truly stellar presentation, follow these simple steps that I will mention here.
I’ve spoken at dozens of events over the past few years. Some are large, and some are small. But I’m always amazed at how effective a few simple techniques can be to make a powerful impression on an audience.
Practice – Make sure you’re prepared
“Practice” is a phrase you’ll hear often in the world of speech and presentation coaches, and for good reason. No matter what your field is — be it medicine, law, music, or any other topic you’d like to master — the more practice you get, the better you’ll be. It’s true that some people are born with natural talent, but even those with “natural gifts” must practice and learn techniques that allow them to improve. It’s this “practice makes perfect” attitude that should inform your approach to speech and presentation development.
Being ready is a good way to start talking. Before you talk, you need to make sure that you are comfortable with what you want to say. Don’t worry about memorizing everything. You can use a pre-prepared outline or outline your ideas beforehand so that you don’t forget anything. You can write out your speech or presentation on a piece of paper and study it before you speak. If you can’t write well, then at least practice writing. You can practice saying words out loud so that you can sound more confident.
Structure – Understand how to set up your talk
The next step is structure. In any presentation or speech, you should understand how to structure the material to allow the audience to absorb it and how to build in moments of suspense, interest, and emotional involvement. This means starting out strong. A good way to start is by explaining your purpose. Then, move directly into the topic. After that, introduce each subtopic you want to cover, and move quickly through those. This should be a fast-paced presentation or speech. You may want to include a recap at the end of your presentation to help the audience retain key points. Finally, keep your audience engaged by asking questions throughout the presentation, and offer solutions and tips at appropriate times.
Focus – Make sure your audience is listening
In marketing, there’s a term that describes the way we do business with customers and prospects. It’s called “focus.” The goal of focus is to deliver a message or pitch that’s relevant, meaningful, and tailored to the specific needs and interests of the audience. It means that the presentation or message must be focused on your audience’s core interests.
The most important tip to consider if you are trying to get people to take action on something that they don’t already agree with is to focus. The most successful speakers are those who stay on message. They don’t wander off into tangents, nor do they try to change their subject matter mid-speech. Their message is clear and compelling. This gives the listener the opportunity to follow along.
Delivery – Know how to deliver your message
Delivery is also a very important part of any presentation, including the one you are giving now. The delivery technique you use should reflect your audience, content, and purpose. If your content is important to your audience, it shouldn’t be delivered with the same delivery techniques used for information that is less relevant.
A speaker can have the most beautiful, passionate, captivating, and inspiring speech in the world, but if it doesn’t get delivered in a clear, concise, and engaging manner, it’s essentially a waste of time. It may be beautiful, passionate, and captivating—but unless it is delivered in a clear, concise, and engaging manner, it’s essentially a waste of time.
So, make sure you’re using the right delivery methods and techniques to suit your content.
Body Language – Put on your best face
Body language plays a significant role in how we deliver our ideas, especially in front of a crowd. When you stand up and give a speech, you are the ambassador between your company and your audience. You need to project confidence and enthusiasm in order to be an effective speaker. You don’t want to look nervous, but nor should you be so stiff that you appear uninterested in the topic.
Audience – Know what type of audience will be there
Who is the audience? A speech should always be delivered to an audience. Even if you are speaking to yourself, you still need to know who your audience is. Do they have an audience? Are they alone? Is it only a small group? Do they need a visual? Is it an international audience? These questions all help you in preparing a speech, whether it’s a lecture, keynote presentation, sales pitch, or a talk in a classroom.
Timing – Know when to begin and end
The best presenters are masters of timing. They know when to begin and end their presentation or speech. Timing is extremely important in presentations, because it helps to keep attention focused on the speaker and what they’re saying. If people see that the speaker is not going to take too long, they will feel comfortable staying until the end, listening to everything that the speaker has to say. Timing is also key to keeping the audience engaged. If they see that the speaker will not be talking for too long, they won’t feel bored, but they will also feel free to take a break and leave before the presentation ends.
Emotions – Know how to stir up the crowd
There’s a reason why we use “stirring up a crowd” to describe the art of public speaking and presentation skills. It takes a lot of effort to stir up emotion and emotions drive action. Knowing the different ways to arouse the emotions of others is an essential skill for any presenter or public speaker. For example, if you know how to make people feel angry, you can start a rousing crowd with just a few words. If you know how to make people feel proud, you can move them to tears with just a few words. In a presentation or speech, the more effective you are at arousing the right emotions, the more powerful your message.
Persuasion – Keep your audience interested
It comes in two forms. The first is attention. It’s a matter of keeping your audience’s attention, and therefore increasing the likelihood that they’ll engage with your message. The second is engagement. It’s a matter of maintaining your audience’s level of interest, and therefore increasing the likelihood that they’ll pay attention to what you say.
Conclude – End on a high note
Whether it’s a business speech, a wedding toast, or a school speech, there’s always a good chance that you’ll be delivering a speech that needs a bit of a boost. Use a little story or anecdote to bring your talk to life, and tell a good story, and you may find that your audience goes from listeners to participants. You might even end up becoming a hero.
Great speeches and presentations are not always about facts. If you find yourself speaking, it’s important to realize that your audience is hearing you. Even though the subject matter may be interesting and valuable, if the delivery of information is weak, you are doing them a disservice. There are many ways to make your message memorable. I hope my best insights will deliver you good speech or presentation. Let me know if you have great insights to share, I would love to hear them.
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I am a proud blogger and company owner, I am managing all marketing activities for American English Skills Development Center and mostly working from home. When I’m not working, you’ll find me enjoying time playing guitar, traveling, diving and drinking a delicious Pale Pilsen beer which I consider the best beer in the Philippines. My biggest wish is to ride a big bike and buy a boat and sail to all 7107 islands in the Philippines.
Speak to you soon!